Using data to fight webspam

Posted by Matt Cutts, Software EngineerThis post is the latest in an ongoing series about how we harness the data we collect to improve our products and services for our users. - Ed.As the head of the webspam team at Google, I'm in charge of making sure your search results are as relevant and informative as possible. Webspam, in case you've never heard of it, is the junk you see in search results when websites successfully cheat their way into higher positions in search results or otherwise viol [...] Read the rest of article...

Tagi: data   fight   to   using   webspam  

2008-06-27 18:51:00 / from: [Google] Official Blog

See also:

Five steps to optimising your AdSense performance 2008-06-27 18:51:00

"I want to improve my AdSense performance, but I don't know how to get started!"We hear you. The myriad of optimisation tools and options AdSense offers can be a bit overwhelming. Colors, placements, [...]

One year of monitored European Webmaster Help Groups 2008-06-27 18:51:00

Written by Kaspar Szymanski and the European Guides Team, DublinA year ago Google Guides from the Search Quality Team started monitoring Google Webmaster Help Groups in European languages. It has been [...]

Use the Conversion Optimizer with AdWords Editor and the AdWords API 2008-06-27 18:51:00

The Conversion Optimizer, our free cost-per-acquisition (CPA) bidding feature for AdWords, came out of beta in January. One of the top requests we've heard is from advertisers wanting to use the Conve [...]

Get Cooking with the Webmaster Tools API 2008-06-27 18:51:00

Written by Jonathan Simon, Webmaster Tools TeamAs the days grow longer and summer takes full stage, many of us are flocking to patios and parks to engage in the time-honored tradition of grilling food [...]

A new layer to Google Trends 2008-06-27 18:51:00

Written by R.J. Pittman, Director of Product Management - Consumer Search PropertiesTwo years ago, we launched Google Trends, a tool that lets anyone see what the world is searching for, and compare t [...]

Plug-ins converge on Washington 2008-06-27 18:51:00

Posted by Michael Terrell, Program Manager, Google.orgLast week Google.org and the Brookings Institution hosted a two-day conference in Washington to showcase plug-in electric vehicles and examine how [...]

Our agreement to provide ad technology to Yahoo! 2008-06-27 18:51:00

Posted by Omid Kordestani, Senior VP, Global Sales and Business DevelopmentToday, we announced a non-exclusive advertising agreement that will provide Yahoo! with access to our AdSense for search and [...]

The latest newsletters to start the summer 2008-06-27 18:51:00

Could your AdWords account use a little oomph? If so, then the latest AdWords Industry Newsletters have some fresh ideas for you. This quarter's Retail issue features tips for getting a head start on [...]

Turn site visitors into customers with Google Site Search 2008-06-27 18:51:00

by Alex Rodriguez-Torres, Associate Product Marketing ManagerFor millions of businesses, the company website is fast becoming the most important touchpoint for prospects and customers. But, what may b [...]

Duplicate content due to scrapers 2008-06-27 18:51:00

Written by Sven Naumann, Search Quality TeamSince duplicate content is a hot topic among webmasters, we thought it might be a good time to address common questions we get asked regularly at conference [...]

Wolcome to unofficial page about all the Google services and tools.

Google Tools RSS

RSS RSS Channel

Popular tags:

3d, about, ads, an, ancient, china, come, day, demanding, embedded, facetoface, flu, flu, for, from, from, gets, gmail, google, help, how, in, in, include, introducing, invitation, logo, mayor, more, now, now, of, optimizer, our, overlay, partner, promote, results, right, rome, rome, search, search, see, seminars, serving, site, sponsored, success, talk, the, track, tracking, trends, trends, veterans, video, videos, videos, we, website, with, within, your, youtube, youtube, local,

Sources:

Links: